Chapter 10.60 COMMERCIAL DISTRICT DESIGN GUIDELINES
Section 10.60.020 Design Guidelines
The following guidelines apply to all development occurring within the C districts and are
intended to facilitate high quality development that complements the character of Tulare.
A. Site Design
Design and placement of new buildings must consider
the existing built environment of the
surrounding area, in particular existing setbacks, building size and massing, and color and
materials. Towards this end, the following objectives should be considered:
a. Structures should be sited in a manner that complements
adjacent structures. Sites
should be developed in a coordinated manner to provide order and diversity and
avoid a
jumbled, confused development.
b. Where applicable, single and multi-structure sites should be clustered to
create plazas or
pedestrian malls. New development should designed to avoid situations where individual
buildings sit in the middle of large parking areas. Where clustering is not possible, a visual
link
between separate structures should be established, by various means, including stamped concrete
walkways, arcade systems, trellises or other open structures.
c. Structures should be sited to minimize conflicts between pedestrians and vehicle
traffic.
Structures can be linked to adjoining street sidewalks with textured paving, landscaping and
trellises.
d. Outdoor spaces between buildings should be recognized as outdoor roomsthat
have clear
recognizable shapes, as opposed to being considered as left over areas. These spaces can
be
used to provide important pedestrian amenities such as benches, trellises, fountains, artwork, etc.
e. Freestanding commercial structures should be oriented with the main entry
towards the street
and should have the main facade parallel to the street.
f. Loading facilities shall be located to the side or rear of commercial buildings
and shall be
screened from view to the extent possible.
B. PARKING AND CIRCULATION
Design considerations for parking and circulation shall include the
location of ingress and
egress points, pedestrian and vehicle conflicts, on-site circulation patterns, and service vehicle
functions.
a. Safe pedestrian circulation systems shall be provided in the design
of parking facilities.
Pedestrian linkages between buildings in commercial developments should be strongly
emphasized.
b. Provide on-site vehicle circulation, which utilizes main entrances
and avoids awkward
turning movements.
c. Common driveways are encouraged to provide access to adjacent sites and improve
on-site
circulation.
d. Parking areas shall be generously landscaped to provide interior and perimeter
treatments.
e. Parking lots shall be separated from buildings by raised sidewalks or curbing,
in conjunction
with landscaping where appropriate.
f. Parking driveways (access points) should be located as far as possible from
street
intersections to avoid traffic problems. The number of access points should be limited to the
minimum amount necessary to provide adequate circulation.
g. Parking lots for uses that require a large number of spaces should be divided
into a series of
connected smaller lots, to the extent possible. Landscaping and offsetting portions of the lot
are
effective in reducing the visual impact of large parking areas.
h. Parking lots should be screened from adjoining streets by the use of low earth
berms, walls,
landscaping, or a combination of these methods.
C. LANDSCAPING
Landscaping for commercial uses should be used to define
specific areas by helping to focus
on entrances to buildings and parking lots, define the edges of various land uses, provide
transition between neighboring properties, and provide screening for loading and equipment
areas.
Landscaping around the entire base of structures is
recommended to soften the edge
between the parking lot and the building.
Trees should be located throughout parking lots - not
simply at the ends of aisles.
Landscaping must be protected from vehicle encroachment
by means of raised planting
areas, walls, and curbs.
Vines and climbing plants integrated on buildings, trellises
and perimeter garden walls are
recommended, in order to soften the hard appearance of permanent structures.
D. WALLS AND FENCES
To the extent possible, walls should be designed to
blend with the overall architectural
character of the site, including material, color and texture. Where possible, landscaping should
be used to soften the appearance of walls.
Walls should not be blank, long surfaces, but rather
should be articulated with intervening
pillars, alternating heights, offsetting sections and materials that provide variety, including
material texturing (as with plaster treatments).
Screening fences should be compatible with the overall
site design. Chain link fencing with
slats is acceptable for areas not visible from the street. Exterior storage should be limited
to
portions of the site least visible to public view.
E. BUILDING DESIGN
Consideration should be given to height and scale of
buildings so that they are compatible
with that of surrounding development. The height of new buildings should transition from
adjoining buildings to the maximum building height of the new structure.
Large buildings shall be designed to avoid the appearance
of a box-like structure. Methods
to achieve this objective include:
a. Vary the planes of the exterior walls. Walls should not run in one direction
for more than 50
feet without an offset.
b. Vary the height of buildings so that they appear to be divided into distinct
massing elements.
c. Articulate the different parts of a buildings exterior by use of color and
material changes,
trim accents, window placement and other facade elements.
d. Use of landscaping, including climbing vines, can work to reduce the bulky
appearance of
buildings.
e. All building faces shall receive architectural treatment, not just the street
face of the
building. Walls and roof lines should have varied planes.
Rooflines should not run in a continuous plane for more
than 50 feet without offsetting or
jogging the roof plane.
a. All roof-mounted equipment shall be screened from public view by materials
similar to those
used in the overall structure. Mechanical equipment should be located below the highest vertical
element of the building.
Where appropriate, the use of awnings are encouraged. Awning color and form should be
consistent. Plexiglas, metal and glossy vinyl awning are discouraged, while canvas, fabric, and
matte finish vinyl awnings are encouraged.
The use of standardized corporate architectural styles
associated with chain restaurants and
stores is discouraged. Effort should be made to integrate the building design into the established
architectural context of the surrounding neighborhood and the city as a whole.
Building color is an important part of the overall appearance
of a project. Much of the
existing color in the city is derived from the primary buildings finish materials such as brick,
wood, stucco and terra cotta tile. Also dominant are earth tones that match these natural
materials. Recognizing the importance of colors, the following standards for building color
should be observed:
a. Where possible, the number of colors appearing on exterior walls should be
minimized.
Most structures should use no more than three colors.
b. Large areas of white should be avoided. The use of a subdued dominating
color is
encouraged, however a bright trim color may be appropriate.
c. Colors used on new buildings should be complementary to colors used on surrounding
existing development, unless surrounding buildings use colors that strongly conflict with these
standards.
F. SIGNS
New development should be designed with a precise concept
for signage, including
provisions for sign placement, sign scale (in relationship to the building) and sign readability.
The design of individual signs should be integrated
with building architecture, in terms of
materials, colors and texture.
Monument-style signs are the preferred sign type for
new development, where possible.
Monument scale signs are more in-scale with motorists view.
The use individually-cut letter signs, either internally or externally lit is
strongly encouraged.
G. LIGHTING
Exterior lighting is encouraged
to provide illumination for the security and safety of on-site areas such as parking, loading, shipping
and receiving, pathways and other work areas.
The design of light fixtures should be architecturally
compatible with on-site buildings.
All light fixtures must be shielded to confine the spread
of light within the boundaries of the
site, particularly where incompatible uses are located in close proximity.
H. DRIVEWAYS
Driveways shall conform to city commercial driveway
approach standards.
Entrance driveways for major shopping centers shall
be setback 200 feet from major
intersections.
Entrance driveways for service
stations, small commercial properties or neighborhood
shopping centers shall be setback 50 feet from intersections.
Service driveways, or private alleys, provided at the
rear of commercial buildings for
delivery of goods shall have a minimum width of 30 feet. The City Engineer shall approve all
service driveways or private alleys located within fifty (50) feet of a street intersection or other
commercial driveway.
All entrance driveways for major shopping centers which
provide for left and right turning
movements on arterial street shall have a driveway throat of 100 feet.
(Ord. 00-1854)