Tulare combines the best of both worlds; small town personalized service and big-city self-sufficiency as well as access to a wide range of goods, services and shopping centers. For a taste of downtown Tulare's central business district is enough to satisfy any shopper's appetite for complete services as well as interest and diversity. The tree-lined streets of Tulare's healthy and vibrant downtown feature a full array of interesting gift shops, custom-made clothing stores, florists and unusual antique shops. Within the small-town atmosphere of the central business district, merchants get to know their customers personally and become acquainted with individual preferences. Tulare merchants delight in accommodating customers' special requests.

The downtown has a unique collection of professional offices, boutiques and full nail-service salons, Tulare's downtown has a friendly atmosphere for visitors to browse and shop to their hearts' content. There are also several restaurants in the area to accommodate anyones taste, desire, and/or pocket book.

In addition to some of the nearby shopping centers (i.e.Tulare Village Shopping Center) which include retail stores such as Kmart, Mervyn's and Wal-Mart, is the Horizon Outlet Center - the only factory-outlet center in the region. The Horizon Outlet Center features a wide variety of stores, including national companies such as Mikasa, Nike, Polo Ralph Lauren and other top-quality franchise stores that offer consumers a broad selection of designer and brand-name merchandise at value prices.

For those who desire to start a business downtown there is the Tulare Improvement Program (TIP). TIP contracts with the City of Tulare to administer a Business Improvement District (BID) for a 35 block downtown area.